NATPE Awards Leap Year with Digital Luminary for Branded Entertainment
Hunter Hoffmann from Hiscox and CJP's Wilson ClevelandWe're thrilled to announce that NATPE (National Association of Television Programming Executives) has awarded Leap Year, the scripted original comedy we produced with Happy Little Guillotine for Hiscox Small Business Insurance with its 2012 Digital Luminary in the branded entertainment category, which recognizes excellence in an original online video series that is funded primarily through a brand sponsor. Other 2012 Digital Luminary recipients include NASA, Yahoo!, Charlie Todd and the original series Aim High 9Cambio) and Wainy Days (My Damn Channel).
Recipients in categories ranging from Branded Entertainment Series to Online Video Personality will be honored during an awards presentation hosted by our friend Alex Albrecht at noon on Wed, Jan. 25 during NATPE 2012 in Miami. The event will also be streamed live at www.natpemarket.com/digilumi.
Read the entire NATPE announcement here.
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